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Arbor Equity Privacy Notice 
Last modified: 1/21/2025

1. Introduction.

Arbor Equity (“we” or “us”) respects your privacy and is committed to protecting it through our 
compliance with this privacy notice. 
This Privacy Notice (our “Privacy Notice”) describes the types of information we may collect, use, 
maintain, protect, disclose, or otherwise process about you when you visit the websites 
https://arborequityinc.com/ (the “Website”) and our practices for collecting, using, maintaining, 
protecting, disclosing, or otherwise processing that information. 
This policy applies to information we collect

  • on our website;
  • in email, text, and other electronic messages between you and Arbor Equity through any medium.

It does not apply to information collected by:

  • us through any other means, including on any other website operated by Arbor Equity or any third-
party (including our affiliates and subsidiaries);
  • us or any of our affiliates or subsidiaries related to your or any other individual’s employment or 
potential employment with us; or
  • any third party (including our affiliates, local tree service providers, and subsidiaries), including 
through any application or content (including advertising) that may link to or be accessible from 
the Website.


 Please read this Privacy Notice carefully to understand our policies and practices regarding your 
information and how we will treat it. If you do not agree with our policies and practices, your choice is 
not to use our website. By accessing or using our website, you agree to this Privacy Notice. This Privacy 
Notice may change from time to time (see Changes to Our Privacy Notice). Your continued use of our 
website after we make changes is deemed to be acceptance of those changes, so please check this Privacy 
Notice periodically for updates. 


2. Children Under the Age of 18.

Our website is not intended for children under 18 years of age. No one under age 18 may provide any 
information to or on the Website. We do not knowingly collect Personal Data from children under 18. If 
you are under 18, do not use or provide any information on our website or on or through any of features, 
including your name, address, telephone number, or email address. If we learn we have collected or 
received Personal Data from a child under 18 without verification of parental consent, we will delete that 
information. If you believe we might have any information directly from a child under 18, please contact 
us at mbauer@arborequityinc.com

3. Information We Collect About You and How We Collect It. 
Throughout this Privacy Notice, the term “Personal Data” means any information that identifies, relates 
to, describes, references, is capable of being associated with, or could reasonably be linked, directly or 
indirectly, with a particular individual or device. However, Personal Data does not include any deidentified 
or aggregated information.

Generally

We collect Personal Data from various sources, including

  • directly from you when you provide it to us; and
  • automatically as you navigate through or otherwise use the Website.

Information You Provide to Us


We collect the following types of Personal Data directly from you when you access or use our website: 
real name, alias, work postal address, work email address, work telephone number. In addition, we also 
collect other types of information that you may provide when you fill out a form or through your 
correspondence with us.

The Personal Data we collect on or through our website through:

  • information that you provide by filling in forms on our website. This includes information provided 
at the time of or requesting further information on our “Contact” page. We may also ask you for 
information when you report a problem with our; and
  • if you contact us, records and copies of your correspondence (including email addresses). 


Information We Collect Through Automatic Data Collection Technologies


As you navigate through and interact with our website, we may use automatic data collection technologies 
to collect certain Personal Data about your interaction with our website, including information about your 
equipment, browsing actions, and patterns. This includes:

  • details of your visits to, and use of, our Website, such as: browsing history, search history, traffic 
data, logs, referring/exit pages, date and time of your visit to our Website, error information, 
clickstream data, and other communication data and the resources that you access, use, or 
otherwise interact with on or through the Website;
  • general IP-based location data, which may identify the general geographic region from where you 
access our website, such as town, city, state, country. We do not collect precise location information 
that may identify your exact address or other location at the time of accessing our website;
  • Information about your computing device and internet connection, i.e., your IP address, operating 
system, device make and model, and browser type.

The information we collect automatically may include Personal Data or we may maintain it or associate 
it with Personal Data we collect in other ways or receive from third parties. It helps us to improve our 
website and to deliver a better and more personalized service by enabling us to:

  • estimate our audience size and usage patterns;
  • store information about your preferences;
  • provide you with targeted advertising, which is based on your activities on the Website and other 
online activities;
  • record your activities on our websites for analytics and debugging purposes;
  • customize our website according to your individual interests;
  • speed up your searches; and
  • recognize you when you return to our website.

The technologies we use for this automatic data collection may include:

  • Cookies (or browser cookies). A cookie is a small file placed on the hard drive of your computer. 
Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue 
cookies when you direct your browser to our website. Our website may use both session cookies 
and persistent cookies:
  • Session Cookies. Each time you access the Website, a session cookie containing an 
encrypted, unique identifier is placed on your device. These session cookies allow us to 
uniquely identify you when you use the Website and allow us to maintain your connection 
to the Website. Session cookies are required to use the Website and are removed when you 
log out or close your browser window to the Website.
  • Persistent Cookies. Persistent cookies that may contain a unique identifier are placed on 
your device when you access the Website. These cookies are used to track aggregate and 
statistical information about user activity, maintain your preferences, and provide you with 
targeted or behavioral advertising based on your activities on the Website. The amount of 
time these cookies remain on your device may vary, depending on the cookie.
You can set your browser to refuse all or some browser cookies, or to alert you when cookies are 
being sent. However, if you do not consent to our use of cookies or select this setting you may be 
unable to access certain parts of our website. You can find more information about cookies at 
http://www.allaboutcookies.org and http://youronlinechoices.eu.

BY CONTINUING TO ALLOW COOKIES (SEE CHOICES ABOUT HOW WE USE AND 
DISCLOSE YOUR INFORMATION), YOU HEREBY CONSENT TO OUR RECORDING 
AND DISCLOSURE TO THIRD-PARTY COOKIE PROVIDERS OF YOUR USE OF THE 
WEBSITE OR OTHER COMMUNICATIONS YOU MAY HAVE WITH OUR WEBSITE.

  • Web Beacons. Pages of our Website and our e-mails may contain small electronic files known as 
web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit Arbor 
Equity, for example, to count users who have visited those pages or and for other related website 
statistics (for example, recording the popularity of certain website content and verifying system 
and server integrity).
  • Website Interaction and Performance Monitoring Tools. Our website may also use interaction 
and/or performance monitoring tools (sometimes call tracking scripts, analytics tools, session 
replay tools, or heatmap tools). These tools execute code in your web browser to help us collect 
data about your use of and interactions with the pages and content on our Website. This may 
include recording your mouse movements, keystrokes, navigation pathways, other actions that you 
take our website, and information automatically transmitted from your web browser to our website 
such as information about your operating system, computer hardware, and browser preferences.

BY CONTINUING TO USE OUR WEBSITE, YOU HEREBY CONSENT TO OUR 
RECORDING YOUR MOUSE MOVEMENTS, KEYSTROKES, NAVIGATION 
PATHWAYS, OTHER ACTIONS THAT YOU TAKE OR COMMUNICATIONS YOU MAY 
HAVE WITH OUR WEBSITE AND OTHER USE OF SUCH TOOLS AND OUR 
DISCLOSURE OF SUCH RECORDED INFORMATION TO THIRD-PARTY 
PROVIDERS OF SUCH TOOLS.

Third-Party Use of Cookies and Other Tracking Technologies <br>
Some content or applications, including advertisements, on the Website are served by third parties, 
including advertisers, ad networks and servers, analytics providers, and social media companies. These 
third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to
collect information about you when you use our website. The information they collect may be associated 
with your Personal Data or they may collect information, including Personal Data, about your online 
activities over time and across different websites and other online services. They may use this information 
to provide you with interest-based (behavioral) advertising or other targeted content. 
We do not control these third parties’ tracking technologies or how they may be used. If you have any 
questions about an advertisement or other targeted content, you should contact the provider responsible 
directly. For information about how you can opt out of receiving targeted advertising from many 
providers, see Choices About How We Use and Disclose Your Information

BY CONTINUING TO USE OUR WEBSITE, YOU HEREBY CONSENT TO OUR RECORDING 
YOUR ACTIVITY ON THE WEBSITE AND OTHER COMMUNICATIONS YOU MAY HAVE 
WITH OUR WEBSITE AND OUR DISCLOSURE OF SUCH RECORDED INFORMATION TO 
THIRD-PARTY PROVIDERS OF SUCH TOOLS. 


4. How We Use Your Information.


We use information that we collect about you or that you provide to us, including any Personal Data:

  • to provide and personalize our website and its content to you;
  • to provide you with information that you request from us;
  • to support, develop, troubleshoot, and debug our website, products, and services;
  • to provide you with support and to respond to your inquiries, including to investigate and address 
your concerns and monitor and improve our responses;
  • to personalize your website experience and to deliver content and product and service offerings 
relevant to your interests, including targeted offers and advertisements through our website, third-
party sites, and via email or text message (with your consent, where required by law);
  • to help maintain the safety, security, and integrity of our website, products and services, databases 
and other technology assets, and business;
  • for internal testing, research, analysis, and product development, including to develop and improve 
our website, and to develop, improve, or demonstrate our products and services;
  • auditing relating to a current interaction with you and concurrent transactions, including, but not 
limited to, counting advertising impressions to unique visitors, verifying positioning and quality 
of ad impressions, and auditing compliance with any applicable specification and other standards;
  • detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, 
and prosecuting those responsible for that activity;
  • debugging to identify and repair errors that impair existing intended functionality on the Website;
  • to carry out our obligations and enforce our rights arising from any contracts entered into between 
you and us, including our Website Terms of Use;
  • to notify you about changes to our website;
  • in any other way we may describe when you provide the information;
  • to fulfill any other purpose for which we have collected it; and
  • for any other purpose with your consent.
We may also use your Personal Data to contact you about goods and services that may be of interest to 
you. If you do not want us to use your Personal Data in this way, please check the relevant box located on the form on which we collect your Personal Data. If you wish to change your choice, you may do so by 
sending us an email stating your request at mbauer@arborequityinc.com. For more information, see 
Choices About How We Use and Disclose Your Information.

5. Disclosure of Your Personal Data.

We do not share, sell, or otherwise disclose your Personal Data for purposes other than those outlined in 
this Privacy Notice. However, we may disclose aggregated information about our users, and information 
that does not identify any individual, without restriction. 
We may disclose Personal Data that we collect, or you provide as described in this Privacy Notice:

  • to our subsidiaries and affiliates;
  • to contractors, service providers, and other third parties we use to support our business, such as IT 
and infrastructure support services;
  • to a potential or actual buyer or other successor in the event of a planned or actual merger, 
divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of 
Arbor Equity’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar 
proceeding, in which Personal Data held by H LLC about our Website’s users is among the assets 
transferred;
  • to third-party cookie and other tracking technology providers for the purpose of providing analytics 
and cross-context behavioral advertising services to us; to fulfill the purpose for which you provide it;
  • for any other purpose disclosed by us when you provide the information; and
  • with your consent.

We may also disclose your Personal Data:

  • to comply with any court order, law, or legal process, including to respond to any government or 
regulatory request;
  • to enforce or apply our Website Terms of Use and other agreements, including for billing and 
collection purposes; and
  • if we believe disclosure is necessary or appropriate to protect the rights, property, or safety of 
Arbor Equity, business partners, or others. This includes exchanging information with other 
companies and organizations for the purposes of fraud protection and credit risk reduction.

6. Choices About How We Use and Disclose Your Information.

We do not control the collection and use of your information collected by third parties described above in 
Disclosure of Your Information. When possible, these organizations are under contractual obligation to 
use this data only for providing the services to us and to maintain this information strictly confidential. 
These third parties may, however, aggregate the information they collect with information from their other 
customers for their own purposes.

In addition, we strive to provide you with choices regarding the Personal Data we have collected about 
you. We have created mechanisms to provide you with control over your Personal Data:

  • Tracking Technologies. We may use certain tracking technologies that may record your activities 
on our website and your other online activities, and such recordings may be disclosed and processed by third parties who provide such technologies. This helps us understand our users and 
the use of our website. You may set your browser to refuse all or some browser cookies, or to alert 
you when cookies are being sent, however, if you disable or refuse cookies in this manner, please 
note that some parts of our website may then be inaccessible or not function properly. If you do 
not disable these technologies, you hereby consent to our use of your Personal Data and our 
recording and disclosure to third-party cookie providers of your activities on our Website in 
this way.
  • Targeted and Behavioral Advertising. Our website may use certain technologies, including 
cookies, to display advertising to you based on your activities of our website and other online 
activities. You may set your browser to refuse all or some browser cookies, or to alert you when 
cookies are being sent. If you disable or refuse cookies in this manner, please note that some parts 
of our website may then be inaccessible or not function properly.
  • Promotional Offers from Arbor Equity. If you do not want us to use your contact information to 
promote our own products and services, you can opt-out by sending us an email stating your 
request to mbauer@arborequityinc.com. If we have sent you a promotional email, you may click 
the unsubscribe link in the body of that email to be omitted from future email distributions. This 
opt-out does not apply to information provided to Arbor Equity as a result of service experience 
or other transactions.
We do not control third parties’ collection or use of your information to serve interest-based advertising. 
However, these third parties may provide you with ways to choose not to have your information collected 
or used in this way. You can learn more about interest-based advertisements and you opt-out rights and 
options from members of the Network Advertising Initiative (“NAI”) on its website 
(www.networkadvertising.org) and from members of the Digital Advertising Alliance on its website 
(www.aboutads.info)

7. Accessing, Correcting, and Deleting Your Personal Data.

You may also send us an email at mbauer@arborequityinc.com to request access to, correct or delete any 
Personal Data that we have collected about you. We cannot delete your Personal Data except by deleting 
your account, if any. We may not accommodate a request to change or delete your Personal Data if we 
believe the change or deletion would violate any law or legal requirement or cause the information to be 
incorrect.

8. Do Not Track Signals.

We may use automated data collection technologies to collect information about your online activities 
over time and across third-party websites or other online services (behavioral tracking). Some web 
browsers permit you to broadcast a signal to websites and online services indicating a preference that they 
“do not track” your online activities. At this time, we do not honor such signals, and we do not modify 
what information we collect or how we use that information based upon whether such a signal is broadcast 
or received by us.

9. Data Security.

We have implemented measures designed to secure your Personal Data from accidental loss and from 
unauthorized access, use, alteration, and disclosure. Unfortunately, the transmission of information via the 
internet is not completely secure. Although we have implemented measures to protect your Personal Data, 
we cannot guarantee the security of your Personal Data transmitted to our website. Any transmission of 
Personal Data is at your own risk. We are not responsible for circumvention of any privacy settings or 
security measures deployed on the Website.


10. Consent to Processing of Personal Data in the United States.

To provide our website to you, we may send and store your Personal Data outside of the country where 
you reside or are located, including to countries that may not or do not provide an equivalent level of 
protection for your Personal Data. Your Personal Data may be processed and stored in the United States 
and federal, state, and local governments, courts, or law enforcement or regulatory agencies in the United 
States may be able to obtain disclosure of your information through the laws of the United States. By 
using our Website, you represent that you have read and understood the above and hereby consent to the 
storage and processing of Personal Data outside the country where you reside or are located, including in 
the United States.
Your Personal Data is transferred by Arbor Equity to another country only if it is required or permitted 
under applicable data protection law and provided, however, that there are appropriate safeguards in place 
to protect your Personal Data. To ensure your Personal Data is treated in accordance with this Privacy 
Notice when we transfer it to a third party, Arbor Equity uses Data Protection Agreements between Arbor 
Equity and all other recipients of your Personal Data.

11. Changes to Our Privacy Notice.

We may change this Privacy Notice at any time. It is our policy to post any changes we make to our 
Privacy Notice on this page. If we make material changes to how we treat our users’ Personal Data, we 
will notify you through a notice on the Website’ home page. The date this Privacy Notice was last revised 
is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and 
deliverable email address for you, and for periodically visiting our Website and this Privacy Notice to 
check for any changes. 
Your continued use of our website following the posting of changes constitutes your acceptance of such 
changes.

12. Contact Information.

If you have any questions, concerns, complaints, or suggestions regarding our Privacy Notice or the ways 
in which we collect and use your Personal Data described in this Privacy Notice, have any requests related 
to your Personal Data pursuant to applicable laws, or otherwise need to contact us, you may contact us at 
the contact information below or through the “Contact” link on our Website.

Arbor Equity 
2421

Veazey Road


Greensboro, GA 30642 


USA 


mbauer@arborequityinc.com